Financial svcs companies slogans

10 replies [Last post]
bluestar's picture
Joined: 2004-12-14

I passed by an Etrade branch yesterday and saw their "The Buck Starts Here" slogan, which I thought is rather clever.
What slogans do other financial services companies use that you know?  Thanks.

san fran broker's picture
Joined: 2006-02-25

Citi - "Lets Get it Done."
UBS - "You and Us"
Morgan Stanley - "One client at a time"
Smith Barney - "Where wealth works"
Piper Jaffray - "Guides for the Journey"
AG Edwards - "Fully invested in our clients."
Edward Jones - "Making Sense of Investing"
Goldman Sachs - "Minds Wide Open"

ymh_ymh_ymh's picture
Joined: 2005-09-05

1. "Don't LEHve Home Without Us"
2. "If You Can't Bear Poor Execution, Trade Up to the BEST."
Haven't had enough SBUX to come up with one for JEF.

CueYouWhy's picture
Joined: 2007-03-13

I thought Morgan Stanley was "WORLD WISE"

doberman's picture
Joined: 2005-02-22

Mine: "Free Beer for Clients"

forge1's picture
Joined: 2006-11-21

san fran broker wrote:
Morgan Stanley - "One client at a time"
I think MS's internal slogan is "One client debit at a time"

new_indy's picture
Joined: 2007-03-28

I thought Jones' was the right choice for the long term...Nope....wait... that's American Funds.  I always get those 2 confused for some reason.

Diplomaticos's picture
Joined: 2006-02-01

Morgan Stanley is definetly "World Wise," they got rid of "One Client at a Time" with Purcell

troll's picture
Joined: 2004-11-29

Hull Financial Group - "An annuity in every IRA."

erinehawkins's picture
Joined: 2015-05-08

Looks like those financial firms are not providing good and comprehensive taglines and slogans.. they are good in branding, but brand names sometimes need to come along with good slogan.. they should try for giving their business unique and impressive slogans,

Amber_M's picture
Joined: 2011-12-26

Any insurance company: "Send us your relatives."

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