I read what clients read mostly.  Once we get their interests down we grab publications that play into that. 



We also read ALL of the Money, Smart Money, Kipplingers, etc… so as
not to be caught off guard when a client raises an issue brought up in
one of them. 



Finally we read Senior Living, and a variety of other pub’s that play into the Boomer group-which has proved very useful.

I read 944, Maxim, Sports Illustrated, and ESPN the Mag...