[Exclusive Research] The Role of Social Media Campaigns in Referral Programs

Firms say social media campaigns are one of the most crucial tools in their digital marketing toolbox. Read more

When it comes to acquiring client prospects, advisors say referral programs are more powerful than social media. Read more

Firms appear to use social media to maintain visibility with clients and prospects, and to establish themselves as thought leaders. Read more

Advisors have limited time to devote to marketing, and many turn to help from marketing technology vendors to produce social media content. Read more

Nearly half of firms believe social media has helped them bring in new clients, and most expect their reliance on social media will grow over the next two years. Read more

Download the full report, The Role of Social Media Campaigns in Referral Programs Read more