Online estate planning platform wealth.com announced today that it has successfully completed a $30 million Series A funding round led by GV (formerly Google Ventures).
Other participants included Citi Ventures, Outpost Ventures (an investment platform of Neuberger Berman), 53 Stations (supported by The Pritzker Organization) and Firebolt Ventures (headed by prolific technology investor Gokul Rajaram). The funding will support the enhancement of wealth.com's technology and integration capabilities and the development of new features tailored to the needs of advisors and their clients.
“Half of all personal wealth in the U.S. will change hands over the next two decades. As we navigate the largest wealth transfer in history, the need and opportunity for estate planning solutions has arguably never been greater,” said Elena Sakach, partner at GV. “Clients naturally turn to their trusted advisors for guidance in this important pursuit, and wealth.com’s unique approach will make it easier for advisors to deliver on their clients’ holistic planning needs. We're excited to support wealth.com's founding team in this next growth phase, and I look forward to joining their board.”
This funding comes on the heels of wealth.com’s recent launch of its Family Office Suite, a collection of sophisticated estate management tools designed for high-net-worth clients. The suite purports to enhance advisors’ ability to efficiently manage complex estates with features that simplify estate visualization, optimize tax planning and streamline reporting processes with the assistance of proprietary AI 'Ester,' which expedites data collection by instantly extracting and storing key information from client planning documents.
“We are on a mission to modernize estate planning through innovative technology,” added Rafael Loureiro, chief executive officer at wealth.com. “Accompanied by this extraordinary group of investors, we’re not only prepared to achieve this vision—we’re already delivering results. Our platform has streamlined and unlocked access to estate planning for thousands, highlighting the generational change we’re driving in the industry. This investment validates our efforts to disrupt estate planning while supporting our continued growth and ability to serve an ever-expanding client base.”
At the 2024 WealthManagement.com Industry Awards, wealth.com was recognized as the ‘Best Technology Provider’ in the Trust category, and CEO Rafael Loureiro received the Advisor Choice Award for Technology Providers: CEO of the Year.