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Greensboro: “I know I need to continue with some of the marketing activities my firm recommends – they’re expected and have led to some new business.  But I also want to get into some of the marketing tactics from your research that are used by elite advisors. If I start them now, I’ll have years to master them.” said Jason on a recent conference call.

Jason was referring to our 2013 Financial Advisor research which shows the three most common marketing activities amongst Elite Advisors (those bringing in five or more $1mm clients per year): Referral Alliances, Strategic Networking, and Personal Introductions. 

Having years to refine these activities is only one reason why we recommend starting them as a new advisor.  The primary reason is...

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About the Authors

Kevin A. Nichols

Director of Coaching

https://www.oechsli.com/

Kevin Nichols is the author of The Indispensable LinkedIn Sales Guide for Financial Advisors and the Director of Coaching for The Oechsli Institute.  He is a leading expert on Social Media marketing and delivers speeches and conducts workshops throughout the country. He has coached hundreds of financial advisors and numerous wealth management teams. He is also the co-author of the FastTrack for Growth newsletter for wealthmanagement.com. Follow him on twitter @KevinANichols.