(accidentally hit the enter button)

I just completed the SB tests and hope to be called in for another round of intereviews and to prepare a business plan.

Has anyone tried any "guerilla" marketing type campaigns? Probably not the best for use on my initial BP, but there has to be some ideas to get your name out there.

I would recommend against marketing to guerillas.  Generally I don’t think they have a lot of investible funds, are difficult to reach  during business hours, and tend to respond violently when you lose  money for them.

Your compliance guys might not like you to open accounts with them, too, on account of all the silly Patriot Act stuff.
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GO for the HNW guerillas. <?:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />

Actually dripping on clients can be good depending on the area your in.

Good misspells a lot.

Try a blackberry and outlook much less expensive

[quote=joedabrkr]I would recommend against marketing to guerillas.  Generally I don't think they have a lot of investible funds, are difficult to reach  during business hours, and tend to respond violently when you lose  money for them.
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I didn't think "gorilla's" had any investible funds.

[quote=Registered Rep]

[quote=joedabrkr]I would recommend against marketing to guerillas.  Generally I don’t think they have a lot of investible funds, are difficult to reach  during business hours, and tend to respond violently when you lose  money for them.
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I didn't think "gorilla's" had any investible funds.

Art Levinson, the guy who wrote Guerrilla Marketing, also co-authored a book called “Guerrilla Marketing for Financial Advisors”.  Suggest you check it out.

There are also a couple of other books reviewed on my web site.  Suggest you look it up.


Good hunting!
Jeff