Buying a cold calling list
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After years of not needing to cold call, I figure it’s time to get back to it. Anyone have a particular list vendor they like? The last scrubbed list I have is two years old and I suspect a lot of people have moved or are now on the DNC list.
I haven’t purchased leads in years. Call businesses and avoid the dnc problem. Use business directories to get names.
I'll look around to see what list company I used in the past for calling homes and post it here. However, with somewhere in the neighborhood of 150 million numbers on the dnc list my feeling is that the public has spoken. Thus calling businesses makes sense. Which is primarily how I built my business pre-dnc days. So, making those calls today, not a problem. That said, finding some way to get them to call you or give you permission to call them is another way to go. A direct mail campaign comes to mind. Do both, cold call and mail.I would check out Polk city directories. They now have on line products that list the persons name, occupation(in most cases) Ap. home values, etc. You can drive around looking for the well to do areas and cross reference in the directory.
You can ask them about their neighbors as well. I use the directories for businesses , lists the owner and number of employees. I bought business leads from Info USA previously and they had been hammered. Maybe 1 apt per 20 contacts. With the city directory, I average 2 or 3 appts out of 20 contacts. Stok[quote=stokwiz]I would check out Polk city directories. They now have on line products that list the persons name, occupation(in most cases) Ap. home values, etc. You can drive around looking for the well to do areas and cross reference in the directory.
You can ask them about their neighbors as well. I use the directories for businesses , lists the owner and number of employees. I bought business leads from Info USA previously and they had been hammered. Maybe 1 apt per 20 contacts. With the city directory, I average 2 or 3 appts out of 20 contacts. Stok[/quote] I'm looking to start a new cold calling campaign too. Polk is $100/month for businesses only, and $150/month for businesses and residential. Based on your post Stok, I'm assuming you're only calling businesses? What are you saying to get 2-3 appointments per 20 contacts?i agree with bondguy about just calling business. do any of your existing clients work at large company's? if so have them provide you with an employee directory. assure them that you won't disclose where you got it.
look for a list of the fastest growing company's in your area.I agree with Vin Diesel. I have purchased several lists over the years from various venders, but I think there are plenty of names available from directories, such as service clubs, churches, chamber etc. Ask client for those directories asd most will let you copy them.
My script is just
Hi Snaggs, Stokwiz with Stokwiz Financial In Wealthland. The reason for my call Snaggs is that my firm has a program that gains with the market while also protecting your principal from loss. I called to see if I can get you some information on the program? If No- By the way Snaggs who do you know that's concerned about the market these days that might like to hear about the program? Some of your competitors perhaps? :) Or- BTW Snaggs, what rate of return do you look for? Or if I get the idea it's a bad time I just say thankyouverymuch and move on (Thank you Bill Good) Stok