The Great Social Media Quality vs. Quantity DebateThe Great Social Media Quality vs. Quantity Debate

What makes a strong social network?  Is it the number of connections?  Or is it the quality of the connections you’ve made?

We've all considered the question of quality versus quantity at some point.  Whether we accepted a LinkedIn request from someone we didn’t know, or we followed numerous people on Twitter hoping that they would follow us back.  We’ve all experienced these crossroads. But is increasing our number of connections the best strategy? Or should we value the quality of the connections that we’ve built?

The truth is, there are arguments for both approaches and there are no shortages of opinions in this debate.   Larger networks allow you to reach more people, generate more awareness, and create perceived credibility… (If I hav...