Benefiting from Diversity

If you haven't already, you might want to consider expanding your client base demographically speaking, that is. According to a study from Celent Communications, the purchasing power of minorities, along with their disposition towards investment, will increase dramatically in the next four years, to $1.3 trillion. Here's a look at which groups are rising the fastest (numbers are in billions). Race

Mar 01, 2003

If you haven't already, you might want to consider expanding your client base — demographically speaking, that is. According to a study from Celent Communications, the purchasing power of minorities, along with their disposition towards investment, will increase dramatically in the next four years, to $1.3 trillion. Here's a look at which groups are rising the fastest (numbers are in billions).

Race	2000	2002	2007*
African-American	$589	$ 646	$ 853 U.S.
Asians	$255	$ 296	$455 U.S.
Hispanics	$ 491	$ 581	$ 926
American Indian	$ 36	$ 41	$ 57
*estimated

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