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Schwab's TD Ameritrade Integration Won't Be Complete Until 2023Schwab's TD Ameritrade Integration Won't Be Complete Until 2023

Charles Schwab's original timeline for completing its TD Ameritrade integration was in the first half of next year. That won't happen, according to the firm.

Samuel Steinberger, Senior Technology Editor

June 7, 2021

2 Min Read
Charles Schwab TD Ameritrade
Justin Sullivan/Getty Images News/Getty Images

The complete integration of TD Ameritrade’s business into Schwab’s, following the closure of the deal last fall, won’t occur until 2023—at the earliest. Once predicted to conclude as soon as next spring, full integration of the two businesses will now be complete no sooner than April 2023, said Bernie Clark, head of Schwab Advisor Services, at a press conference on Monday. The integration is still on track to be wrapped up within 36 months of its closing in October 2020, as originally stated.

During the call, no reason was given for the updated timeline and Clark didn’t rule out future layoffs as the integration continues.

“We talked about it being a 30- to 36-month endeavor for us to get to integration,” Clark said. “While we're still on that timeline, it will be later towards the spectrum of months. Probably closest to the ending side of the 36.”

A spokesperson later clarifed that Clark was reiterating information shared by Joe Martinetto, SVP and chief operating officer, in April, in which Martinetto referenced "unprecedented volume growth" and an "expanded scope of technology work" as reasons for the "revised integration plans." Advisors have frequently asked about the integration timeline, according to the spokesperson, and Martinetto anticipated it would cost up to $2.2 billion total in one-time integration costs.

Related:More TD Ameritrade Execs Get the Boot at Schwab

Schwab clients will receive “more details and updates” on the integration before the end of the month, said Clark. Meanwhile, TD Ameritrade and Schwab will continue to run two separate custodial platforms “for the coming year, plus.”

But the integration is progressing, albeit slower than the firm’s most optimistic scenario. The leadership, technology, control and training teams of Schwab and TD Ameritrade have all been combined, said Clark, however future job cuts could be coming “where there’s duplication of roles.” In certain cases, staff may also leave because there are fewer senior positions available, he added.

Meanwhile, client-facing roles won’t be impacted, said Clark. “I will tell you that we're not impacting client-facing individuals at all, on a going-forward basis, and haven’t since the inception of the deal itself.” The firm took a hit to its reputation earlier in the year, with angry advisors criticizing service shortcomings at the firm. Schwab responded by adding staff.

Schwab also continues to build out digital capabilities on the back end of onboarding and account opening workflows, said Jalina Kerr, senior vice president of client experience at Schwab Advisor Services. While e-signature and electronic account opening capabilities are live for advisors, there is still a “paper trail” for Schwab. Schwab has tried to tame its paper tiger since at least 2019, and Kerr predicted that “in the next few weeks” the firm would unveil a “completely digital experience from account open through account funding to account setup.”

Related:Schwab, TDAI Integration Remains on Track

About the Author

Samuel Steinberger

Senior Technology Editor, WealthManagement.com

Samuel Steinberger is Senior Technology Editor for Informa Connect’s WealthManagement.com. In his role, Mr. Steinberger provides the publication’s wealth and financial technology coverage. 

Mr. Steinberger’s editorial insight and familiarity with technology accelerates Informa’s growth within the financial advisor and wealth management communities, providing in-depth news for advisors and financial professionals. 

Before joining Informa Connect, Mr. Steinberger produced documentaries with former CNN anchor Soledad O’Brien at Soledad O’Brien Productions (formerly Starfish Media Group). He specialized in research, shooting and editing, as well as finding distinct voices to explain topics like mental health, poverty and racial divide. 

Prior to joining Soledad O’Brien Productions, Mr. Steinberger managed multi-departmental technology projects for global legal technology leader Transperfect Legal Solutions. After obtaining his graduate degree in journalism from Columbia University, he completed his transition from technology management to media. 

Mr. Steinberger is an award-winning journalist, author and researcher who has written, edited and reported for a number of publications, including The New York Times, Financial PlanningAmerican Banker and PBS. He is founder of beverages publication Give Me Weird Drinks

Mr. Steinberger’s technology analysis and insight has been featured in several books on virtual and augmented reality. Mr. Steinberger has received awards and recognition for his reporting and research, including the American Business Media's prestigious Jesse H. Neal Award for editorial excellence.

Follow on Twitter: @slsteinberger