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The Daily Brief

LPL Financial Adds $800M Team From Securities AmericaLPL Financial Adds $800M Team From Securities America

The advisors at Equitrust Financial Group felt it would be in clients’ best interest to affiliate with a publicly traded b/d with self-clearing capabilities.

Diana Britton, Managing Editor

August 13, 2020

1 Min Read
LPL Financial

A Deerfield, Ill.-based team of advisors managing $800 million in client assets has moved their book to LPL Financial. Equitrust Financial Group joins from Securities America, which recently became part of the Advisor Group network of broker/dealers via its merger with Ladenburg Thalmann.

Charles Noparstak, one of Equitrust’s founders, said he felt it would be in clients’ best interest to affiliate with a publicly traded b/d with self-clearing capabilities.

“In addition, as we began our research, LPL stood out for its excellence in technology and business operations,” he said in a statement. “Our staff was blown away by how easy it could be to run our business; we have already seen an uptick in office efficiency simply because of something as simple as there being fewer forms to have to fill out.”

The firm was founded in 1989 by Noparstak and Steven Hyman, who built the business via financial education seminars. The team now exclusively relies on referrals.

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About the Author

Diana Britton

Managing Editor, WealthManagement.com

Diana Britton is the Managing Editor of WealthManagement.com, covering covering independent broker/dealers and RIAs from all angles. She's also the host of The Healthy Advisor, a podcast focused on advisor health and wellbeing. A native of Los Angeles, she now lives in Rocklin, Calif.