The agency made the decision due to the spread of the coronavirus, one day after the SEC encouraged employees at its Washington, D.C. headquarters to work from home.
CEO and founder Deborah Fox hopes the name change reflects the variety of services advisors can access via the network.
As the coronavirus pandemic spreads, advisors' business continuity plans may need to include much more than video chats and Slack channels.
Global chaos can still potentially benefit clients.
A commission spokesperson said that teleworking would not diminish the SEC's capability to continuing monitoring market function and working with other regulators.
No. 1 is pretty straightforward, if not so easy to follow: Don’t panic.
Traditional financial institutions cater to the currently wealthy. These advisors focus on helping wealth-bound prospects find liquidity in the assets coming their way.
SEC Commissioner Allison Herren Lee questioned the enforceability of the agency's proposed changes to its advertising and solicitation rules.