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Jolt! 2022: Abby Salameh on Advisor Brand Digitization and Leading With LearningJolt! 2022: Abby Salameh on Advisor Brand Digitization and Leading With Learning

Get personal branding for financial advisors within a digitized world.

 

In this video, Timothy D. Welsh, president, Nexus Strategy, and Abby Salameh, chief marketing officer, CAIS, discuss personal branding for financial advisors within a digitized world.

Tim and Abby discuss:

  • What CAIS does and where the growth is coming from today;

  • What happened with the 60/40 portfolio;

  • How important a personal brand is in a digitized world and where advisors can get started;

  • What advisory businesses need to understand about strategic marketing; and

  • What innovations CAIS has planned for the rest of the year—technology enhancements through their education platform, the invitation-only CAIS summit for independent financial advisors and bringing more asset managers to the platform.

See more of our coverage from Jolt! 2022