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The Most-Revealing Onboarding Questions Advisors AskThe Most-Revealing Onboarding Questions Advisors Ask

We asked dozens of advisors to share the creative questions they have found to be most successful in turning inquiries into insights and conversations into relationships.

John Kador

January 9, 2023

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Many advisors quickly learn how off-putting clients find direct questions about money and personal finances. Many clients would rather discuss their sexuality than the intimate details of their finances. Yet, questions are unavoidable if advisors are to meet the individual needs of clients.

In response, many advisors have devised proxy questions—indirect ways to get prospects and clients to talk candidly about their hopes, fears and values about money and finances. We asked dozens of advisors to share the creative questions they have found to be most successful in turning inquiries into insights and conversations into relationships. Here are 12 of the most inventive and compelling questions you can add to your own tool kit for onboarding prospects and clients in your own practice.

About the Author

John Kador

John Kador is a business author focused on leadership, finance, and technology.  He is the author of over 15 books and has been a contributing editor to Wealth Management since 1995.  He received an MS degree in public relations from The American University and a BA in English from Duke University.  He lives in Lewisburg, PA.  Contact him on his website, www.jkador.com.