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App Review: Top Up Your SavingsApp Review: Top Up Your Savings

Lauren Barack

October 14, 2014

1 Min Read
acorn

We’ve all heard the adage: You’re one cup of coffee away from a comfortable retirement. Well, now that cup of coffee may actually help you—or your clients—save faster.

A new app, Acorns, takes advantage of the micro-investing wave by rounding up purchases on debit or credit cards and sending the difference to an SIPC-insured investment account (For the first $500,000.)

Not meant to replace a formal retirement plan, Acorns can however supplement your clients’ current efforts—and in a fairly painless way. For the first $5,000, service fees are $1 plus a .5 percent annual charge, .25 percent for accounts larger than that. All funds are put into ETFs. Dividends are automatically re-invested—and investors can withdrawal funds at any time. No, some dimes, nickels and pennies are not going to get you to a dream retirement in Tuscany. But they may be a painless (and invisible) way to put some fun back into savings. And really, who is going to say no to that.

About the Author

Lauren Barack

Lauren Barack is a journalist, editor and photographer who has written about flea markets in Kiev, protests in New York, fishermen in St. Petersburg, and new media launches in London.  Also trained as a filmmaker, Lauren has produced, edited, appeared on camera, and written for networks including VH1, Comedy Central, TNT and MTV. 

A graduate of New York University's Tisch School of the Arts, and the University of California at Berkeley, Lauren won the Loeb Award in 2009 for her MSN Money series, "Middle Class Crunch," earned a Pace Foundation Fellowship in robotics, and an Associated Press Television and Radio Association scholarship while in graduate school. Meeting Milton Berle remains a career highlight. She failed to light his cigar before an interview. He forgave her and taught her his secrets for on-camera makeup. She'll never appear pale again.