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How to Create Your Own Podcast SeriesHow to Create Your Own Podcast Series

A great way to educate your clients and enhance your practice.

Craig R. Hersch

June 20, 2017

15 Min Read
0717-TE-hersch
white headphones on top of computer tablet.

While growing up in Indianapolis, I used to fall asleep listening to WIBC radio sportscaster Bob Lamey1 broadcasting the then-ABA Indiana Pacer’s basketball games. I lived and died with those early 1970s championship teams that included Billy Keller, Freddie Lewis, Don Buse, George McGinnis, Mel Daniels, Roger Brown and “Dr. Dunk” Darnell Hillman. Whenever a Pacer got hacked by an opposing player, but the officials didn’t call a foul, Lamey hollered into his microphone—“No harm—no foul!” which is a phrase I use to this day.

Unless you’re from my hometown, you probably never heard of Bob Lamey, but you may know of a certain young radio sportscaster from another ABA team—The St. Louis Spirit—by the name of Bob Costas.2 Back then I dreamed o...

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About the Author

Craig R. Hersch

https://estateprograms.com/

Craig R. Hersch is the creator of The Freedom Practice™, The Family Estate & Legacy Program™ estate planning practice system and The Estate Settlement Program™ probate and trust administration practice system. He developed these practice systems in response to the quickly changing and challenging legal marketplace. He authored four books, Common Cents Estate Planning, Legal Matters When a Loved One Dies, The Florida Residency & Estate Planning Guide and Selecting Your Successor Trustee. These books are all used in his practice systems.

Craig is a Florida Bar Board Certified Wills, Trusts & Estates Attorney, practicing since 1989. He is also licensed as a Florida CPA, and is a founding shareholder and director of a private state-chartered trust company. His varied background in law, accounting, tax and finance along with his participation in Dan Sullivan’s Strategic Coach program since 2005 provides him unique insights and capabilities necessary to multiply his practice.

To that end, Trusts & Estates magazine tapped Craig a “Practice Development Xpert” where he writes a column under its wealthmanagement.com website. He hosts three podcast series geared to estate planning professionals, clients and trust administrators. Craig writes a weekly estate-planning column for a local newspaper, and presents as a featured lecturer at continuing education programs sponsored by The Florida Bar, the Florida Institute of Certified Public Accountants and the National Business Institute.

Craig is married to wife Patti and they have raised three daughters. In his spare time Craig enjoys adventure travel, training for and competing in triathlons, including Ironman distance races, boating the southwest Florida waterways and spending quality time with his family.