Sponsored By

Keys to building a sustainable, impactful and profitable business.

Focused on the Future: Longevity Risk and the Role of Psychology in Financial Planning with Vanessa MartinezFocused on the Future: Longevity Risk and the Role of Psychology in Financial Planning with Vanessa Martinez

Expressive Wealth's Vanessa Martinez details how her journey shaped her commitment to empowering clients through education and comprehensive wealth management.

Suzanne Siracuse, CEO

September 25, 2024

Industry veteran Suzanne Siracuse chats with Vanessa Martinez, CEO and managing partner of Expressive Wealth, to explore how holistic financial planning and inclusive communication can transform the client experience. Vanessa shares her journey, rooted in the values instilled by her parents, who overcame educational limitations in war-torn Central America. This background shaped her commitment to empowering clients through education and comprehensive wealth management.

Vanessa also discusses the need for financial advisors to shift their strategies in the face of longer lifespans, emphasizing longevity risk as a critical factor in planning. She highlights the importance of understanding diverse and blended family dynamics, going beyond assumptions, and focusing on meaningful communication with clients.

Highlights from this episode include:

  • The role of psychology in financial planning

  • Why wealth management is not just about numbers but about understanding clients’ behaviors, motivations and family structures

  • Her fresh perspective on how advisors can build more impactful and sustainable practices by embracing diversity

  • How advisors can better serve clients of the future by adapting to evolving trends and truly listening to their client’s unique needs

Connect With Suzanne Siracuse:

Connect With Vanessa Martinez:

About Our Guest:

With 15+ years of wealth management expertise, Vanessa is dedicated to aligning your financial goals with holistic well-being. Vanessa traveled abroad for her undergrad and earned her BBA in Guatemala, C.A. Returning to Chicago; she received her MBA in finance at North Park University while gaining insights from her time at JPMorgan Chase. Her commitment to comprehensive client wealth advisory led her to earn FINRA Series 6, 7, 63, and 65 certifications.

About the Author

Suzanne Siracuse

CEO, Suzanne Siracuse Consulting Services

https://www.suzannesiracuse.com/

Suzanne Siracuse, Founder and CEO of Suzanne Siracuse Consulting, LLC, specializes in advising financial services firms on innovative business strategies, distinctive marketing programs and impactful advocacy initiatives around diversity, financial literacy, and next gen talent.

Ms Siracuse is also the Creator and Host of The Big Reveal Podcast Series and the Creator and Host of The Focused on the Future Podcast Series.

Ms Siracuse is a founding member of the Invent Elite consulting consortium, which focuses on developing, launching, branding and operationally supporting broad based technology initiatives for financial services firms.

In addition, Ms. Siracuse is on the Board for the non-profit, Savvy Ladies, is an Independent Board member for ASYMmetric ETF’s, is a member of the Council of Ambassadors for the IWI’s Thrive Center for Diversity and Inclusion, is an Advisory Board member of Diversitas and is an advisory board member of the American College’s Center for Women.

In Nov 2020, Ms. Siracuse was recognized by InvestmentNews with the Women to Watch “Trailblazer” award for her commitment to DEI initiatives within the financial services industry and in November 2022 was honored as a Think Advisor Luminary for her contributions on Diversity Equity and Inclusion in the wealth management industry.

Prior to starting her own firm, Ms Siracuse was the CEO and Publisher of InvestmentNews.