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The New 60/40? Public Vs. PrivateThe New 60/40? Public Vs. Private

The portfolio of the future will be crafted around exposure to public versus private markets, according to speakers at the Wealth Management EDGE conference.

Diana Britton, Managing Editor

May 21, 2023

2 Min Read
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(L-R) WMRE's David Bodamer, Homrich Berg's Dan Ziznewski, DFD's Devon Drew, and CrowdStreet's John NorrisPhoto by Edin Chavez Photography Inc

Illiquid, private alternative investments have historically been reserved for institutional investors, such as public pension funds, endowments and foundations. In fact, the average endowment allocates some 50% to alternatives, versus just 3% for the average advisor, said Devon Drew, CEO of DFD Partners, speaking at the Wealth Management EDGE conference on Sunday.  

But Drew cited a recent Schwab survey, which found one of the top holdings for investors ages 21 to 42 was the Grayscale Bitcoin Trust, a private placement, an indication, he argued, there’s more client demand for private investments than advisors think.

“When you think about how the next generation of investors are keen on risk and they have a longer runway for retirement. Private equity, private credit, real estate makes a ton of sense to be able to construct an alternative portfolio,” Drew said. “You’re also creating stickier assets. I personally think that if you’re an advisor and you’re not looking to increase your portfolios’ allocation to alternatives, it ends up being a business risk.”

“[Institutional investors] were investing in private markets because they did two things: they increased returns, and they lowered volatility,” said Dan Ziznewski, a director at Homrich Berg, an Atlanta-based RIA. “Now, with this evolution you’re seeing a lot more ways for advisors, for RIAs, to get access to truly institutional products. I think this evolution is just going to accelerate.”

Related:Diversifying Beyond the 60/40 Portfolio: Part 1

John Norris, director of private wealth at CrowdStreet Advisors, a commercial real estate investment firm, said the 60/40 portfolio of stocks and bonds will be replaced by public versus private markets exposure.

“The 60/40 [portfolio] is going to be a public/private conversation in the next five years, if not sooner,” he said.

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One of the biggest drivers of that, he said, is the change in the number of companies going public. In the last several years, the number of companies choosing to stay private has dramatically increased. He doesn’t expect that trend to reverse any time soon.

“You’re missing out on too many opportunities for better risk-adjusted returns by limiting yourself to being over-reliant on the public markets,” Norris said.

While the speakers at the conference, part of Wealth Management EDGE, recommended advisors consider some exposure to private equity, private credit and commercial real estate, Drew said advisors should also get educated about investments outside of those buckets, such as venture capital. He cited a recent example where an end client was demanding to invest in a venture fund.

Related:Diversifying Beyond the 60/40 Portfolio: Part 2

“The advisor ruled against it, not because it wasn’t a good fund, but because they didn’t do the education,” Drew said. “I know we’re talking about putting together an alternative portfolio, but if you don’t at least have a solution for what the end client wants, possibly someone else will.”

About the Author

Diana Britton

Managing Editor, WealthManagement.com

Diana Britton is the Managing Editor of WealthManagement.com, covering covering independent broker/dealers and RIAs from all angles. She's also the host of The Healthy Advisor, a podcast focused on advisor health and wellbeing. A native of Los Angeles, she now lives in Rocklin, Calif.