Columbus: “Of all the sales skills you’ve talked about, which is the most important?” asked Jack following my presentation. It took all the self-discipline I could muster not to break out laughing as I listened to Jack’s question. So I figured I’d have a bit of fun at his expense, “Have you been listening to what I’ve been explaining over the past 90 minutes?” Very sheepishly he responded, “I think so.” I ...
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