I recently started with an insurance company under the premise I will be able to do mainly investment side work. As expected they began encouraging me to dabble in life insurance. I never have liked the stigma associated with life insurance and really don't know If I feel comfy selling it. According to this company's "LEAP" financial planning model, it is best to sell somebody the maximum amount of life insurance. This is because of the protection offered as well as being able to spend the death benefit while still alive. This is possible because "noone understands life insurance". I have been very skeptical, and feel as if the management team usually snakes around my direct questions. I am green in the business, so please answer me this. Should life insurance be the center of a persons financial life. I know it should be a part of it, but the maximum amount? Any praise or criticism of life insurance will be helpful.