I am currently undergoing interviews with various firms and then I found this site. After a couple hours of interesting reading, I've come to the conclusion:Edward Jones has been bashed so much on these forums and I can see why. Lack of morals + lack of consideration for the client with low rated funds is not what I'm looking for Ameriprise, cold calling + hounding your natural market as well as sitting in on costco during the weekends is not something I want to do. Also going through various law suits and has complaints under the NASD and BBBMorgan stanley gives you a book to maintain but has really high minimum sales requirements. This goes for Woodbury financial as well. First Investors is a joke (as someone commented)UBS not only fined 50 million for market timing but requires you to have sufficient experience in the indurstry to be hired. 1st year your ear is plastered to a phone for other reps. AG Ewards and Merrill Lynch seem to recieve the most amount of praise on these forums. Is there a specific reason "why" these firms are better? corporate culture, ethics, etc.