Does anyone have an opinion about the IMediaPro Multimedia Business Cards? The company is run by the Cold Call Cowboy Steven Anderson.
Waste of money, HUGE waste of money. You aren't in the business of selling multimedia and older clients won't appreciate them!!! In fact, they will toss them and think you are out of your gord.
did you try these? how do you know they area waste. I looked at them, I thought they might work. I didn't like to think about shelling out 12k or whatever though...did you buy these kargon?
No, but in my previous sales life, I had salespeople try to push these on me like hotcakes. Every convention I went to, there were salespeople handing them out. If they were really that great, don't you think a lot of the large insurance companies or perhaps car dealers would use them? Do you know why you don't see these things that often? Because people don't want a business card for their computer, they want a nice thick card with your information on it, and perhaps your services on the back (always list your services on the back of your business card by the way) that they can stick in their wallet or business card holder.
I have never used them, but I have seen them pushed as the greatest thing since sliced bread.
If you want to get into something like a multimedia card it is a good
idea. Don't abondon the reg bus card though. I have run my own business
for about 4 yrs now and have learned to read people pretty well (sales
for 8yrs). I have wasted tons on cards and occasionally i have
one or two show up again. People in the here and now are getting
lazier by the second. They no longer care to read. Take Flash and the
internet. Would you rather read
a site about shoe or have it presented to you live and in color with
sound, motoion and dynamic effects. It is our job to present to a
client not the other way around. Just read the potential and ask
questions before you give them such a resource. If you feel it is
going to be a waste just pass out your normal card. They do help
and if you have the time you can make your own with power point and
save some money just buying blank cards.
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I haven't used the product but I know a CFP who did. He
considered it the biggest waste of $10k he ever spent. He said it
would have been a lot better to invest the money in a marketing plan or
advertising. Our office has received these multimedia business
cards in the past and the older reps instantly threw them away. I
knew then it was a bad idea.
Go to imediapro.com. Click on Seminars to see where IMediaPro is holding seminars and when. We should warn those people. Alert the media in those cities!!!
Ha! The website link given in the first post, says it expired last month. So, there's your answer...
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