We have been employing this for some time now, and the performance has
led us to own companies that have held up real well in in the downturns
of late. The May and June reviews with clients has generated a
new batch of referrals. If you are not doing this, look into
it. You buy high quality stocks, put a sell price in the mind of
the client along with an agreed upon ROR. If the option expires,
write another and keep the premium.
In a sideways market this strategy is quite fun. One note- watch
the strike price on the calls you are writing...you can end up throwing
the dividind out to QID status.